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  • EFFECTIVE MARKETING STRATEGY FOR AIRLINES OPERATING IN ENUGU METROPOLIS(A CASE STUDY OF EXECUTIVE AIRLINE SERVICES OPERATING IN ENUGU METROPOLIS)

PROJECT TOPIC: EFFECTIVE MARKETING STRATEGY FOR AIRLINES OPERATING IN ENUGU METROPOLIS(A CASE STUDY OF EXECUTIVE AIRLINE SERVICES OPERATING IN ENUGU METROPOLIS)

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CHAPTER ONE

INTRODUCTION

The researcher ventured into nod of literature to discover that a lot has been written In the field of effective strategic planning steps were taken to review a few selected material. These include books, conference papers, journals, magazine, newspapers and publications also in the project. Many authors have written and arrived their reviews about effective strategic planning.

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  1. 1. This material content is developed to serve as a GUIDE for students to conduct academic research work
  2. 2. As a source for additional understanding of the subject.
  3. 3. As a source for ideas for your own research work (if properly referenced).
  4. 4. For PROPER paraphrasing (see your university definition of plagiarism and acceptable paraphrase)
  5. 5. Direct citing (if referenced properly)
    6. Thank you so much for your respect to the authors copyright.

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